welcome to my

Blog

This is where I share some of my favorite photo sessions along with little pieces of me. Grab a warm cup of tea, get cozy on the couch, and enjoy a glimpse into my life!

photography

adventures

personal

Business

Looking for the perfect holiday gift for a photography professional or hobbyist? Check out my Gift Guide for Photographers, where I include ideas for photography gear, workshops and classes to give to the photographer in your life!

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Photography location scouting tips, tricks and resources! I’ll walk you through how to scout for photoshoot locations, how to share location information with your clients through a location guide, and some ways to use Google Image search and Google Maps to plan your location scouting effectively. I’ll also share some tips on how to use photography location scouting apps like Sun Seeker and Lumos to plan out lighting for the day of your shoot. Free location guide included!

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Colorful Livermore Mural by Fernanda Martinez

Learn the fundamentals of location scouting for outdoor photography. Whether you’re a brand, lifestyle, family, or wedding photographer, I’m sharing location scouting tips to help you get the best shots, angles and lighting in your photoshoots! I’ll discuss backdrops, settings, architecture and what to look for (and when to look for it) in each location.

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Unsure when and how to outsource tasks in your creative business? I’m sharing outsourcing business tips AND a peek at how I outsource tasks in my own photography business! I’ll discuss how to choose the tasks and projects you’d like to outsource, whether you should raise your prices, and when you shouldn’t outsource as well.

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Learn how to network with fellow creative entrepreneurs and business owners to build a supportive community! In this blog, I discuss the merits of seeking and building community as a creative entrepreneur, while also sharing tips on how to find community through Facebook groups, social media, in-person meetups and more.

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Running a creative business is preeetty much a recipe for comparisonitis. Unfortunately, social media can be a black hole of comparison. Those endless hours of scrolling have the power to make you (the business owner) feel like you have to do what every other business owner is doing! Whether it’s launching a new service, creating […]

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As a new business owner, it’s easy to experience shiny ball syndrome when it comes to all of the fancy systems, tools and processes that are widely available. And if I’m honest, it’s easy to experience shiny ball syndrome as an experienced business owner, too! While you do want to be calculated about where you […]

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If you’re like me, you likely fell (or hurdled) into the creative world with no concrete plan to start a business. At the very beginning, your creative work lit you up inside, and for a while, it was enough for it to be a side hustle, or even an unpaid hobby.  But then, things got […]

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It’s always fun to look at things in retrospect, isn’t it? Being that I’m now in the 5th year of my photography business, I’m able to look back and see that there were some higher level, instrumental decisions that I made that brought me to where I am today.  I have the honor of being […]

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Has your photography or business plateaued? If you’re reading this, you might be thinking, “well, I’m not really sure, actually.” And that’s completely fine! So, let’s do a quick check in with ourselves, shall we? 👇 You might be experiencing a plateau if you found your groove and rhythm after that first year or so […]

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